--- title: ELB Learning | leadership training description: leadership training | The best eLearning content for instructional design, virtual reality training, games, AI news, learning management, Captivate, Storyline, Lectora, PowerPoint, and custom eLearning development. --- [![ELB-Learning_Logo_ColorRGB-3](https://blog.elblearning.com/hubfs/ELB-Learning_Logo_ColorRGB-3.png) ](https://elblearning.com/) [![](https://blog.elblearning.com/hs-fs/hubfs/Recap%20HCG%20Episode%203_Blog%20Featured%20Image%20800x500.png?width=800&name=Recap%20HCG%20Episode%203_Blog%20Featured%20Image%20800x500.png) ](https://blog.elblearning.com/how-i-learned-that-brand-leadership-and-identity-are-all-the-same-story) ## [How I Learned That Brand, Leadership, and Identity are All the Same Story](https://blog.elblearning.com/how-i-learned-that-brand-leadership-and-identity-are-all-the-same-story) by [Gary Lamach](https://blog.elblearning.com/author/gary-lamach) | Oct 29, 2025 When I first met Scott Roslyn, I thought I was just talking to the CEO of a brand consultancy. 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